a new method for accessible image description

The media landscape is saturated by the visual. The growth of mass communication and, in particular, the advent of web 2.0 has resulted in mass participation. The shift to digital consumption is transforming educational systems, changing learning expectations and driving the adoption of new pedagogical techniques.


The emphasis on the visual in our culture hinders the full participation of some sectors of our society. The image is silent and conveys no meaning to the visually impaired reader using screen reader technology. Significant portions of a textbook are missing and understanding is impaired. 


The focus/LOCUS method for image description from textBOX provides a consistent and engaging approach to the creation of image descriptions. The method draws on wide-ranging sociological, psychological, visual analysis and technical research to develop a comprehensive system for the creation of image descriptions. The process encompasses content analysis, image segmentation, description and classification to provide detailed image descriptions and metadata.


A technique that compares text and images to determine what type of image description is necessary.


The building blocks of the focus | LOCUS method to systematically break down every image into its constituent parts.


We classify every image using our comprehensive taxonomy to ensure consistency and quality. 


The textBOX image description companion. 


We have high standards. Every image must be:


Precise. Informative. Consistent. Thorough. Useful. Relevant. Engaging.

© textBOX Digital Ltd