alt text consultancy
services
I work with organisations to make their visual content accessible. Whether you need images described, your alt text evaluated, your team trained, style guides developed, or accessibility statements reviewed — I can help.
IMAGE DESCRIPTION WRITING
This is the core of what I do. I write clear, detailed, user-focused descriptions for every type of image — from charts and diagrams to photographs and fine art.
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Using my focus|LOCUS methodology, developed over 7 years and tested with blind and low-vision users, I describe images in a way that tells their story, not just their contents.
IMAGE DESCRIPTION REVIEW
Are your image descriptions doing their job?
Whether you're working with in-house teams, external vendors, or AI-generated content, I provide independent quality assessment based on the focus|LOCUS methodology. What I deliver:
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Sample-based description audits
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Vendor and supplier assessment
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Actionable feedback to improve future outputs
Review is particularly valuable when you're scaling up accessibility efforts and need confidence that quantity isn't compromising quality.
IMAGE DESCRIPTION TRAINING
Want your team to write better image descriptions? I offer bespoke training tailored to your content, whether that's academic textbooks, marketing materials, or cultural collections.
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Sessions cover the principles of good description, common pitfalls, and practical exercises using your own images.
STYLE GUIDES
Consistency matters. I work with publishers and organisations to create bespoke image description guidelines tailored to your content and house style.
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Drawing on my comprehensive Described methodology — covering over 200 image types — I help you build a framework your authors and teams can use at scale.
ASPIRE
Accessibility statements tell your users what to expect. The ASPIRE service reviews and strengthens your statement, ensuring it's clear, comprehensive, and compliant with the European Accessibility Act.
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I also write accessibility statements for publishers who need them drafted from scratch.
